In order to find out vital information about my audience a questionnaire was used. This is the paper copy handed out to people in a variety of social groups. In order to get the widest example of people taking part I also published a questionnaire online at www.surveymonkey.com so it can be taken easily by anyone. The results from this questionnaire are crucial in establishing the interests, passions and knowledge of my target audience. This will mean that the content of my film is aimed correctly as well as the marketing and the distribution reaching their intended audience.
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